6 Benefits of Running an Air Purifier in Your Restaurant
As the world begins to return to a state of normalcy, people are exploring and redefining what activities they feel comfortable doing. This stage of customers re-entering businesses, reintegrating with society, and redefining “normal” is both a challenge and an opportunity for restaurant owners.
Businesses who approach this change with their customers’ apprehension and experience in mind are the businesses who will champion the transition to a post-pandemic world. One key opportunity to calm customers’ fears is by focusing on the quality of the air they breathe while dining inside.
An air purifier can be a key enabler to returning your restaurant business to pre-pandemic success.
Here are 6 key benefits for restaurants to consider when deciding to purchase an air purifier for their indoor spaces.
1. Running an air purifier reduces viruses and bacteria circulating in the air, including SARS-CoV-2.
Besides washing hands and general hygiene, air purifiers are one of the few defenses humans have against the germs of the world. Running an air purifier with the proper technology has the direct benefit of removing germs from the air and reducing the amount of bacteria and viruses your customers and staff are exposed to.
When it comes to purchasing an air purifier, both the EPA and the CDC recommend mechanical filtration technology, with at least a HEPA-rated filter. This ensures particles are physically removed from the air, out of reach of restaurant customers’ lungs.
2. Running an air purifier cuts pollution and removes outdoor allergens from indoor dining settings.
According to the World Health Organization, air pollution is a critical threat to humans’ health. Nearly 99% of the global population breathes sub-optimal air. Pollution can come from indoor cooking devices, motor vehicles, and industrial facilities, all elements found in or near a restaurant.
Additionally, allergens can pose a significant threat to a customer’s dining experience. With pollen season extending, allergens can easily enter into a restaurant when the entrance opens and closes, and stay trapped there, further bothering those most significantly affected by seasonal allergies.
A quality air purifier can physically remove these harmful particles from the air, leading to easier breathing and a much better customer experience.
To remove these from the air, we recommend at least a HEPA filter, but the Defender air purifier can promise even better. While HEPA filters are good, the HEPA standard (99.97% at 0.3 microns in size) has not been updated since it was first created in the 1940’s. In Independent testing, the Defender is proven to remove over 99.99% of all particles at 0.1 microns in size, making its mechanical filtration ability 3 times BETTER than an ordinary HEPA filter.
Pet dander, dust, mold spores, pollen, and smoke are all captured by the Defender’s filtration system. Purchasing one helps ensure you trap these particles safely inside the filter and out of your customers’ air.
3. Investing in an air purifier shows customers that your restaurant highly values their safety.
In a recent study performed on the effects of preventative health measures and brand trust, researchers found that customers who value COVID-19 preventative measures are more likely to dine out in restaurants that value their safety.
This trust is critical to maintaining a strong customer base and translates to trust in the restaurant’s kitchen protocols, hygiene control, pest prevention, and other factors.
When people feel safe indoors at your restaurant, they will choose yours over restaurants where they don’t.
Running air purifiers, highlighting their existence on your menu and marketing, and drawing attention to the fact that you made an investment in their health will all reflect positively on your restaurant and brand.
4. Air purifiers remove unpleasant odors from the air, including grease and smoke.
While every chef dreams of delightful smells filling the dining area, the truth is that a restaurant kitchen can have a swath of competing odors, not all of them pleasant.
Running an air purifier can remove unpleasant or even harmful particles from the air. A key benefit to the Defender as the go-to air purifier option is its ability to capture volatile organic compounds (VOCs) and odor particles. Air in the restaurant filters through the Enviropure Activated Charcoal Wrap, capturing numerous types of harmful VOCs and unwanted odors from the room.
This keeps customers’ attention off undesirable odors escaping the kitchens and bathrooms and on the delicious food in front of them.
5. Running an air purifier can double as white noise, allowing for more intimate conversations and privacy among dinner guests.
Simple problems call for simple solutions. When people are in a business meeting or an intimate gathering, they prefer not to be overheard. Running an air purifier can double as a white noise machine, especially when you turn it up on the highest setting. This allows your customers to have privacy in addition to fresh, clean air filling their lungs.
6. Running an air purifier can keep your staff healthier and safer.
With nationwide restaurant staff shortages, it’s critical for businesses to prioritize the health and wellness of the staff they are able to hire. This investment in their health and safety leads to happier workers, fewer days called off due to sickness, and better employees.
When considering an air purifier for your restaurant, the ideal product should be cleared by the U.S. Food & Drug Administration (FDA) as a Class II Medical Device for infection control. The FDA has a stringent process for evaluating air purifiers before clearing their devices for sale as a Class II Medical Device capable of removing viruses.
The Defender air purifier is the only air purifier that has been cleared as a Class II Medical Device for over 20 years. It is FDA cleared for removal of bacteria and viruses, including the SARS-CoV-2 virus.
The same air purifier run in hospitals nationwide can provide extra safety for the restaurant workers who are the backbone of a restaurant’s success.
It’s time to champion the transition.
By valuing COVID-19 preventative measures, cutting down on the amount of unpleasant allergens and particles indoors, and providing a good ambience for your customers; restaurant owners will champion the transition back indoors. It’s been a challenging year for restaurants, there is no question. Those who are thoughtful about a post-pandemic world will be those who capture the largest customer base, one clean breath at a time.